Alyssa Cooper | Multimedia Journalist

Welcome to my journalism portfolio! I am a senior broadcast journalism student at Florida A&M University. Feel free to check out my work!

Resume

 
Alyssa Cooper
Mulitmedia Journalist
Editorial
Content Creation
Research Proficiency
Proofreading
AP Style
Broadcast
Broadcast Writer
AP ENPS
Adobe Premiere
Final Cut Pro
Education
B.S. in Broadcast Journalism
Florida Agricultural & Mechanical UniversityAug 2022-present

GPA: 4.0

Honors: Dean’s List: Fall 2022, Spring 2023, Fall 2023, Spring 2024 | Florida Academic Scholar | VSPA | Academic Persistence Scholar | SJGC Scholar

Work Experience-Broadcast
Sports Anchor
TV 20 News at FiveSept 2024-present
  • Collaborated with producers and sports MMJs to increase viewership by 20% through compelling storytelling and exclusive content.
  • Delivered exclusive interviews with coaches and players, increasing the depth of sports coverage and audience engagement.
  • Voiced and scripted over 100 sports segments, ensuring accuracy and adherence to broadcast standards.
Multimedia Journalist
FAMU TV 20 News at Five/SJGCMediaMay 2024-present
  • Produced, filmed, and edited over 15 news packages for TV and digital platforms, maintaining editorial integrity under tight deadlines.
  • Researched, wrote, and reported across TV, online, and social platforms, maintaining accuracy and meeting tight deadlines.
  • Hosted live reports and stand-ups from the field, delivering breaking news updates and providing real-time coverage under pressure
Associate Producer
FAMU TV 20 News at FiveAug 2023-Apr 2024
  • Wrote and edited over 100 weekly news stories, maintaining a high level of accuracy and efficiency under tight deadlines.
  • Managed and logged 70 hours of footage for news packages and segments, organizing assets for use by producers and editors.
  • Streamlined post-production workflows, reducing segment turnaround time by 15%, resulting in improved broadcast delivery.
Work Experience-Editorial
Sports Editor
The FAMUanMay 2024-present
  • Direct editorial strategy for sports content, ensuring comprehensive coverage of major events and local teams.
  • Mentor and leading a team of six sports writers, fostering a collaborative environment that
  • Enhanced the quality and depth of sports reporting across various events.
News Editor
The FAMUanMay 2023-May 2024
  • Led an editorial team of five staff writers, ensuring timely and accurate content to boost readership and engagement for The FAMUAN.
  • Collaborated with the assistant editor to refine workflow processes and enhance efficiency.
  • Developed and managed editorial calendar, prioritizing stories and coordinating coverage plans to align with current events and organizational goals.
  • Nurtured junior reporters’ skills, fostering a culture of continuous improvement and bolstering content quality.
Staff Writer
The FAMUanJan 2023-present
  • Analyzed campus trends and student issues, producing over 30 well-researched articles that enhanced community awareness and engagement.
  • Conducted in-depth interviews and investigations, delivering high-quality content that significantly increased readership and sparked meaningful discussions.
  • Managed tight deadlines and prioritized tasks efficiently, consistently delivering timely content without compromising quality.
Internships/Fellowships
2024 ONA HBCU Cohort
Online News AssociationSept 2024
  • Participated in a prestigious fellowship program designed to empower HBCU students in digital journalism and media innovation.
  • Collaborated with a diverse cohort of fellows to explore emerging trends in online news, focusing on technology, ethics, and audience engagement.
  • Developed skills in multimedia storytelling, data journalism, and social media strategies to enhance digital reporting practices.
  • Engaged with industry leaders and experts through workshops and panel discussions, gaining insights into the future of journalism and best practices in the field.
2024 NABJ Multimedia Short Course Cohort
National Association of Black JournalistsMarch 2024
  • Completed an intensive multimedia journalism training program focused on video production, digital storytelling, and multimedia reporting techniques.
  • Produced original content, including video packages and written articles, highlighting significant issues affecting the Black community.
  • Enhanced skills in using industry-standard tools and software for video editing, audio production, and graphic design.
  • Received mentorship from experienced journalists, gaining valuable feedback on storytelling approaches and presentation techniques.
2023 NABJ Student Multimedia Projects Cohort
National Association of Black JournalistsMay 2023-Aug 2023
  • Participated in workshops and mentorship sessions that enhanced reporting techniques and professional development.
  • Developed and refined multimedia journalism skills, including video editing, digital storytelling, and social media strategy.
  • Collaborated with a team of student journalists to produce high-quality multimedia content during the annual NABJ Convention.
  • Conducted interviews and gathered stories in a fast-paced environment, focusing on topics relevant to the Black community and journalism industry.